How to Prepare for a Demand Generation Marketing Interview Sep 14, 2023

Learn how to prepare for a demand generation marketing interview with insights from B2B tech demand generation experts.

Matt Dodgson

Co-Founder - Recruiter & Marketer

demand generation interview questions
Feb 9, 2022
10 Best Interview Questions to Ask a Demand Generation Marketing Manager

Hiring a demand generation marketer? I cover my 10 best interview questions to help you assess and hire the right demand gen marketer into your business.

Matt Dodgson

Co-Founder - Recruiter & Marketer

build a demand generation team
Jan 31, 2022
Building a Demand Generation Team – 3 Examples

If you’re serious about growth, then building a top notch demand generation team is a key pillar to your success. And with many approaches to this, we’re going to dig into why it’s important to crack on and build a demand generation team now and the various options open to you.

Matt Dodgson

Co-Founder - Recruiter & Marketer

demand generation metrics
Jan 27, 2022
The 7 Demand Generation Metrics You Should Be Tracking

Out of all the demand generation metrics you can use, here are the most useful ones to track to help improve your demand generation strategy.

Matt Dodgson

Co-Founder - Recruiter & Marketer

demand generation strategy
Jan 25, 2022
Demand Generation Strategy – 6 Marketing Ideas for Your SaaS Business

For SaaS businesses looking to drive awareness, revenue and accelerate their pipeline, there is only one way to do it right. And that’s demand generation. So check out our 6 ideas and get started today…

Matt Dodgson

Co-Founder - Recruiter & Marketer

demand generation strategy
Jan 24, 2022
Demand Generation – How to Use LinkedIn Ads to Drive More Leads

While you can grow your organic reach on LinkedIn, integrating paid ads into your demand generation strategy is a far more effective way to reach a wider audience. And we’ll show you how…

Matt Dodgson

Co-Founder - Recruiter & Marketer

The complete hiring guide for demand generation jobs
Dec 10, 2021
The Complete Hiring Guide for Demand Generation Jobs

In this guide, we’ll help you understand how to create demand, how to fit demand generation into your marketing team, and how to hire someone who can transform your demand generation results.

Matt Dodgson

Co-Founder - Recruiter & Marketer