Expertise-Based Positioning: How to Create Content to Engage the C-Suite Oct 24, 2023

If you’re marketing to the C-Suite, find out how to get their attention through expert-based positioning.

Matt Dodgson

Co-Founder - Recruiter & Marketer

Jul 11, 2023
Repurposing Content: How to Turn Your Long-Form Content Into Short-Form Gold

In this podcast, we talk to to Ant Leung about how to turn your long-form content into short-form gold.

Matt Dodgson

Co-Founder - Recruiter & Marketer

ollie whitfield discussing engaging content on the market mentors podcast
Apr 18, 2023
Using Entertaining Content in B2B to Cut Through the Noise

How can you use entertaining content in B2B to cut through the noise? We dive into the ‘Emailing with the Stars’ webinar by Ollie at VanillaSoft.

Matt Dodgson

Co-Founder - Recruiter & Marketer

christie fidura talking developer marketing tips on the market mentors podcast
Nov 29, 2022
Developer Marketing – Expert Tips to Make a Success of It

Developer marketing is notoriously hard, so Christie Fudura talks us through her top tips.

Matt Dodgson

Co-Founder - Recruiter & Marketer

emily dumas discussing content marketing on the market mentors podcast
Sep 6, 2022
How B2B Content Marketers Can Elevate Their Impact Through Product Marketing

Are you a B2B content marketer that’s looking to have more impact within the business you work for? Check out this podcast with Emily…

Matt Dodgson

Co-Founder - Recruiter & Marketer

starting a podcast advice from tom hunt on the market mentors podcast
May 17, 2022
How to Start a Podcast to Grow Your B2B Tech Company

Tom Hunt, Founder at Fame and Co-Founder at bCast, shares in-depth guidance to help you start a podcast to grow your B2B Tech business.

Matt Dodgson

Co-Founder - Recruiter & Marketer

content marketing strategy discussion with skyler reeves on the market mentors podcast
Apr 26, 2022
If Your Customer isn’t at the Core of Your Content Marketing Strategy, You’re Doing Something Wrong

Skyler Reeves talks about the importance of placing your customer at the core of your content marketing strategy to ensure its success. 

Matt Dodgson

Co-Founder - Recruiter & Marketer

content marketing strategy on the market mentors podcast with james scherer
Apr 5, 2022
An Exclusive Look Inside the Content Marketing Strategy Driving Hyper-Growth for Monday.com 

What’s Monday.com’s content marketing strategy? In this podcast we talk to James Scherer, VP Growth at Codeless, all about it.

Matt Dodgson

Co-Founder - Recruiter & Marketer

Feb 8, 2022
How to Create Content That Your Buyers Actually Care About

Learn about the tactics and techniques Mark uses to create content that his buyers actually care about.

Matt Dodgson

Co-Founder - Recruiter & Marketer

David McGuire on Market Mentors podcast
Jan 25, 2022
Working with B2B Copywriters to Maximise the Value Your Tech Business Gains From Content Marketing

The bar for quality B2B content is getting higher and higher. So, it’s imperative for B2B Tech firms focussed on SEO, to hire and work with the best copywriters. And David explains how to do exactly that…

Matt Dodgson

Co-Founder - Recruiter & Marketer