Content marketing executives create content to help your business grow and achieve its goals. Normally a very hands-on job, they are typically the engine for helping you create more content, with either a focus on one area or being involved across all content areas.

Content Marketing Executive Job Description

We are looking for a hands-on and creative content marketer to join our world-class content marketing team. Working in a content marketing team of five and within a wider marketing team of fifteen, you’ll love getting to know our audience and delivering content that’s unique and engaging.

Responsibilities of the Content Marketing Executive

  • Writing: write both short-form and long-form copy for offline and online channels. You’ll have a conversational style and understand how good copy can be used to attract, convert, delight, and retain our audience.
  • Content Creation: Support the Content Marketing Manager’s by creating a wide variety of content—blogs, e-books, whitepapers, podcasts, videos, and webinars.
  • SEO: write with a conversational style, but ensure the content is optimised for search and in line with the keywords we are targeting.
  • Content marketing: promote content across online and offline channels.
  • Sales Support: create case studies, presentations, or internal sales support materials for the sales team.
  • Design; work with a designer to ensure content is on-brand.

Content Marketing Executive Requirements

  • A focus on content marketing for a B2B technology business could be in a pure content role or a broader marketing role with some content marketing.
  • Excellent writing skills and the ability to communicate at all levels.
  • Track record of producing a wide variety of content.
  • Video editing would be an advantage.