Senior Demand Generation Marketing Manager
Salary: £65,000-£75,000 plus benefits.
Location: Hampton Wick.
WFH policy: 2 days in the office, 3 days from home.
Why this role?
- Strategic and hands-on role, with the support of a marketing team of 5
- Support the marketing leader and be the second in command.
- Stable business with revenues growing 10% YOY
About the company
Our client is a fast-growing B2B technology hardware and software company making a real impact in their industry. Their solutions are trusted by organisations worldwide, and they’re on a mission to expand their reach even further.
To help them achieve this, they’re looking for a senior demand-gen marketer to work closely with the marketing leader and help the business expand revenues even further.
The role
As Senior Demand Generation Manager, you’ll develop and execute multi-channel marketing campaigns to generate demand, drive pipeline growth, and deliver revenue.
You’ll be hands-on in ABM, digital marketing, events, paid media, and email marketing, bringing a data-driven approach and innovative ideas to the team.
What You’ll Be Doing
- Demand-gen: Lead and execute an account-based marketing strategy to hit lead and revenue targets
- Campaign Management: Develop & optimise multi-channel campaigns that drive high-quality pipeline
- Sales Support: Collaborate with sales & marketing to improve conversion rates and funnel efficiency
- Content Marketing: Create compelling content that engages audiences and drives demand
- Reporting: Own the data & analytics—track, measure, and refine campaign performance
- Budgeting: Support budgeting & forecasting for demand generation initiatives
What you will need to succeed in this role
- B2B international demand generation, focusing on pipeline & revenue growth
- Technology industry experience (hardware would be a plus)
- ABM experience (retail vertical experience would be a plus)
- Strong copywriting skills to craft engaging, high-converting content
- Proficiency with marketing tech (CRM, automation, analytics tools)
- A proactive, results-oriented marketer who thrives in a fast-paced, collaborative environment