[EXCLUSIVE ROLE] Are you interested in developing your ABM marketing skills? Established nearly 20 years, our client sells analytics software to help large multinational retailers make better decisions, improve operational efficiency and drive more profit. 

Selling Points;

Develop and refine your ABM skills – you’ll work with Europe’s best ABM agency

Work from home 3 days per week

A ‘hands on’ role with planning and global exposure 

Great personal growth environment

Key responsibilities of the Senior Marketing Manager; reporting into the Head of Marketing, and working alongside the Senior Marketing Operations Manager, you’ll be responsible for planning and executing multi-channels ABM campaigns. Day to day you’ll be involved in;

Planning; plan and execute multi-channel account based marketing campaigns 

Agency Management; manage a ‘best in class’ ABM agency 

Tech; utilise ABM tools like Bombora and Crayon

Campaign Management; execute campaigns across email, paid, programmatic and content syndication

Stakeholder Management; maintain the relationship with sales and ensure there’s a joined up approach to ABM 

Optimise; conduct A/B testing of campaigns and ensure optimisation opportunities are quickly identified

Metrics; track and report on your activities 

Skills & experience the Senior Marketing Manager must have;

B2B marketing experience in the Tech space 

You’ll be a good planner and a natural executer 

Experience using marketing technology tools 

Excellent written and verbal communication skills – English

Excellent project management skills

The personality to engage and work well with sales

Salary & benefits for the Senior Marketing Manager;

£60,000 – £70,000 basic + 5% bonus & benefits

If this vacancy interests you we’d be delighted to hear from you.