Are you a digitally focussed demand gen marketer? With over one thousand employees in the US where they’re a Top 100 Company To Work For, our client has already started to replicate that success in the UK and is looking for a digital marketer to complement the team. 

Selling Points;

30 Days Holiday

Fully remote or an office in London – you can decide 

Manage one person and have the support of an SEO agency

Report into an experienced Marketing Director 

Key responsibilities of the Senior Digital Marketing Manager; reporting into the Marketing Director in the UK, you’ll be responsible for creating and capturing demand. Day to day your role will involve;

Strategy; own and execute the demand generation strategy 

Management; manage a Content Marketing Manager

Agency Management; work closely with an SEO Agency

Digital; plan and execute digital marketing campaigns to capture existing demand – paid social, paid search, organic social, email 

Content; plan and create content for SEO and education, thinking about how it can be used to create demand and drive customers down the funnel 

Web; make sure the site is optimised for SEO (topic clusters for keywords, internal linking, backlinks) and helps convert prospects (landing pages, CTA’s)

MarTech; utilise marketing automation to nurture prospects, track leads and report on ROI and conversion rates

Skills and experience the Senior Digital Marketing Manager must bring;

Experience of using digital channels to create and capture demand for a B2B tech business

Experience of building a content marketing strategy 

Good analytical skills and experience

Knowledge of typical CRM and Mops tools 

Salary and benefits for the Senior Digital Marketing Manager role;

£70,000 – £80,000 basic + benefits 

If this vacancy interests you we’d be delighted to hear from you.