Full Time
Remote
Posted 3 weeks ago

Are you a digitally focussed demand gen marketer? With over one thousand employees in the US where they’re a Top 100 Company To Work For, our client has already started to replicate that success in the UK and is looking for a digital marketer to complement the team. 

Selling Points;

30 Days Holiday

Fully remote or an office in London – you can decide 

Manage one person and have the support of an SEO agency

Report into an experienced Marketing Director 

Key responsibilities of the Senior Digital Marketing Managerreporting into the Marketing Director in the UK, you’ll be responsible for creating and capturing demand. Day to day your role will involve;

Strategy; own and execute the demand generation strategy 

Management; manage a Content Marketing Manager

Agency Management; work closely with an SEO Agency

Digital; plan and execute digital marketing campaigns to capture existing demand – paid social, paid search, organic social, email 

Content; plan and create content for SEO and education, thinking about how it can be used to create demand and drive customers down the funnel 

Web; make sure the site is optimised for SEO (topic clusters for keywords, internal linking, backlinks) and helps convert prospects (landing pages, CTA’s)

MarTech; utilise marketing automation to nurture prospects, track leads and report on ROI and conversion rates

Skills and experience the Senior Digital Marketing Manager must bring;

Experience of using digital channels to create and capture demand for a B2B tech business

Experience of building a content marketing strategy 

Good analytical skills and experience

Knowledge of typical CRM and Mops tools 

Salary and benefits for the Senior Digital Marketing Manager role;

£70,000 – £80,000 basic + benefits 

If this vacancy interests you we’d be delighted to hear from you.

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