Job Details

Marketing Manager

Job Type:
Permanent
Level:
Manager
Job Function:
Marketing
Job Role:
Demand Generation
Industry:
IT
Region:
South East
Location:
Newbury
Job Ref:
MR1104

Are you hungry and ready to step up to Manager level and get more responsibility? Helping organisations get to grip with their data, information security and privacy requests is what our clients’ technology helps with. And with GDPR and various other regulations now in force or coming in soon, business is booming. 

Selling Points; 

  • Ability to work from home
  • Step up and take more responsibility
  • Company is entering an exciting period of growth
  • Learn from an experienced Head of Marketing 
  • Be responsible for helping define and establish their channel through the use of effective channel marketing activities  

Key responsibilities of the Marketing Manager; 

  • Planning; work with your Head of Marketing to refine the marketing plan and take responsibility, along with a Marketing Executive, for its execution
  • Sales Enablement; work closely with the sales team to ensure buy in, and equip them with the tools they need to help at every stage of the buyers journey 
  • Partner Marketing; work collaboratively with our clients Partners by creating joint campaigns to drive growth from their channel  partners 
  • Inbound; use marketing automation and classic inbound techniques to generate and nurture leads 
  • Digital; ensure the website is optimised for search and social channels are driving awareness
  • Events & PR; use events and PR to build awareness and drive prospects down the funnel  

Skills & experience the Marketing Manager must have; 

  • B2B marketing experience - you could be an Executive stepping up or already at Manager level 
  • All B2B industries will be considered - the more complex and long the sale is the better though 
  • You must be confident with modern digital and inbound approaches 
  • You’ll have a focus on lead generation 
  • Experience of marketing through a channel or partners would be an advantage but not essential 
  • Strong analytical experience 
  • Excellent communication skills 

Salary & benefits for the Marketing Manager role; 

£40,000 - £45,000 basic + £4,000 bonus & benefits 

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