Job ID: 1222 Location: Hammersmith

Interested in a broad full mix B2B marketing role with 4 global trips per year? For close to 20 years our client has been a leader and pioneer in their market. Offering a B2B e-commerce platform, they help their customers be found and generate sales.  

Key responsibilities of the Marketing Manager; working closely with the CMO, you’ll be responsible for executing a wide variety of marketing campaigns to drive demand. 

  • Demand Generation; use a variety of tactics to drive leads including ABM, paid, email, inbound, PR and nurture those leads in their automation platform (Marketo)
  • Sales Enablement; equip the sales team with the tools they need to go to market effectively with - brochures, case studies, battle cards etc. 
  • Website; manage the website, the content that’s used on there, to ensure it performs its function as an inbound platform by utilising the latest SEO techniques 
  • Events; organise events, exhibitions and trade shows - this will involve international travel 4 times per year - and include everything from strategy, budget, messaging to tactical implementation
  • Agency Management; manage their creative agency

Skills & experience the Senior Marketing Manager must have; 

  • Marketing experience in the B2B Tech space - you’ll be a bit of a generalist 
  • Happy executing and running projects - this isn’t overly strategic however you will plan, run projects and manage budgets
  • You’ll enjoy a stable and mature working environment
  • You’ll have used or be familiar with marketing automation, GA, lead forensics, ABM platforms, CMS, LinkedIn Campaign builder
  • Comfortable writing
  • Good project management skills 
  • Strong analytical approach 

Salary & benefits for the Senior Marketing Manager role; 

£50,000 - £55,000 basic + £8,000 bonus and excellent benefits 

If this vacancy interests you we’d be delighted to hear from you. 

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