Are you a B2B Tech Startup that wants to hire a marketer to help you fuel grow? You may have been through a successful funding round and now want to hire your first ever marketer to help with messaging, go-to-market planning and client acquisition?
Running a successful startup today is no mean feat. Funding is hard to secure and then you need to satisfy the investors when you receive it. With most investors expecting a x10 return in a fairly short time frame.
The good news? Well, hiring a star marketer in the digital world we live in can have a huge impact on your success. Historically, marketing was an afterthought for most startups. They were hired once the product and business model was proven. Techies first, then sales, then figure out what works, and then hire marketing to scale.
The bad news? The old way takes too much time and hiring a good sales team is too much like hard work and far too expensive. So the answer for many successful startups has been to hire a marketer much earlier in their growth.
The marketer can help with the MVP, messaging, market planning and start to test small tactics to create demand. And with the maturity of automation and analytics tools, this can be more easily measured and scaled. Sound too good to be true?
And can we be brutally honest with you? A lot of startups end up disappointed in the marketer they hire because they get it wrong. Someone talking well about marketing in an interview doesn’t mean they can actually get the work done. And many founders who aren’t marketers fall into this trap.
So how can we help you? Well, there are a few ways...
Interested? The let’s talk to see if we can help you. We LOVE helping startups….book a call here.
Want to find out more about how marketing can benefit your B2B Tech Startup first? Check out our guide here;
I had a great experience working with Market Recruitment. Their knowledge and innovative way of working really shone through. During the process they ended up putting some great candidates in front of us, resulting in us hiring two of them instead of one.